Tag: Great Northern

What is the Best Selling Beer in Australia? The Unsung Volume King Despite the undeniable cultural weight of Victoria Bitter (VB) or the staunch Queensland loyalty to XXXX Gold, the beer that actually tops the sales charts across Australia by volume is Great Northern Original. This might sound like a surprising claim if your understanding […]

While many still picture an ice-cold Victoria Bitter when thinking of Australia’s favourite brew, the reality on the shelves has shifted dramatically. By sales volume, the most popular Australian beer is currently Great Northern Original. This easy-drinking lager, part of the CUB (Carlton & United Breweries) portfolio, has steadily climbed the ranks to dethrone long-standing […]