What’s “Atta Boy” in Beer? Unpacking the Phrase Behind the Brews
Did you know the enthusiastic cheer ‘Atta Boy!’ has roots in late 19th-century American sports, evolving from ‘that’s a boy’ to become a widely recognized expression of encouragement, a spirit craft breweries have wholeheartedly embraced for their beers? When you hear ‘whats atta’ in a beer conversation, it’s most likely a reference to ‘Atta Boy’ […]